What is this sublimation term .. what does it mean?
What is the 'official' explanation:
Dye sublimation print is used for branding products that have a special coating on them or fabrics suitable for this method of decoration. A transfer is produced by printing sublimation ink onto transfer paper and then heat pressing it onto the product.
Advantages
- Sublimation ink is a dye so there is no ink build-up. The finished print is embedded in the product.
- Ideal for producing vivid full colour images as well as closely matched spot colour branding.
- Variable data can be printed e.g. individual names
- Edge to edge branding can be achieved on some products
- Only one setup charge is required, regardless of the number of print colours
Limitations
- Can only be used on suitable products with white surfaces
- Some colours cannot be reproduced including white, metallic and neon/fluorescent colours
- Fine detail or text may experience minor colour bleed across adjacent design elements
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