ARTWORK FILES


PREFERRED FILES  - Vector 100%
- All fonts converted to outlines/curves
- Save file as AI, CDR, PDF or EPS

ACCEPTABLE FILES - Vector + Rastor Files
- Art that contains Vector and Raster (Bitmapped) elements
- Raster elements should be embedded
- Raster elements should be at 100% actual imprint size
- Raster elements should be from an original 300 DPI source
- Raster elements should be in black and white
- All fonts converted to outlines/curves 
- Save file as a AI, CDR, PDF or EPS

ACCEPTABLE FILES - Rastor Files 100% Raster (Bitmapped)
- Raster elements should be at 100% actual imprint size
- Raster elements should be from an original 300 DPI source
- Raster elements should be in black and white
- All fonts should be rasterized
- Save file as a TIFF, PDF or EPS

 

RASTOR vs. VECTOR


Raster = photographs = great colour detail
- an image made of millions of tiny squares of colour information referred to as pixels
- most common type of raster graphic is a photograph
- popular raster file format extensions include: gif, jpg, and png

Pros: Rich Detail and Precise Editing
Cons: Blurry When Enlarged and Large File Size

Vector = fonts/logos = ability to enlarge without losing quality
- uses math to draw shapes using points, lines and curves. Where a 300 dpi raster image will have 300 individuals pieces of information, a vector image will only contain four points, one for each corner; the computer will uses math to “connect the dots” and fill in all of the missing information.
- most common types of vector graphics are fonts and logos.
- popular vector file format extensions include: eps, ai and pdf.

Pros: Infinitely Scalable, Smaller File Size, and Edibility
Cons: Limited Details and Limited Effects Raster = photographs = great colour detail- an image made of millions of tiny squares of colour information referred to as pixels- most common type of raster graphic is a photograph- popular raster file format extensions include: gif, jpg, and png

 

ARTWORK SERVICES


Artwork:  $50 per hour 
- Do you require a new logo or marketing material? Our design team can take your concepts and create new material for you.  Design & creation of NEW Logos and artwork. 

Colour Change: $25 per
- This charge applies should you elect to print a different colour on the item using the same artwork (i.e. 1000 Pennants with 500 green imprints and 500 black imprints). 

Pantone Match: $25 
- A select few products print with stock colours, however many of these products can also be printed using Pantone colours for an additional fee.

Digitizing: $35 
- Embroidery takes a special file to use and all artwork needs to be converted into embroidery digitized format unless a .DST file is supplied.

Vectorization: $25 
- We will do our best to avoid this fee but there are times the logo provided is simply too low in quality to be used.  In this case the fee is charged to have our design team re-draw and re-colour the artwork back into vector format (i.e. conversion of GIF/JPG/PNG to AI/EPS). Additional services not covered by our FREE Artwork Service.  

 

ARTWORK DO'S & DONT'S


- DO convert all fonts to outlines/curves
- DO be sure all placed art/files are original 300+ DPI and are in black and white.
- DO be sure all placed art/files are embedded. Even if the art/file is embedded, it is a good idea to also send these files along with the final art file.
- DO be sure all placed art/files are at 100% of imprint size.
- DO save files as either AI, PDF, EPS or TIFF.
- DO be sure elements such as font size, line weight etc. meet the requirements for the individual products when the art is at 100% imprint size.
- DO include a colour copy and indicate PMS colours for multi-colour imprints.
- DO NOT use art from any files that were used in a Web site.  No matter what you do to it or how it is saved, it will not be suitable for printing.
- DO NOT use art from a raster file that has a resolution of less than 300 DPI. Adjusting the DPI up to 300 DPI or higher will not improve the quality of the art.

 

PANTONE COLOUR GUIDE


Use this Pantone Colour Chart to find the colour reference you require. This is only suggested as a guide and we would recommend using official Pantone Colour swatches to make accurate choices of colour. Colours will vary depending on the configuration and accuracy of your monitor. Use this Pantone Colour Chart to find the colour reference you require. This is only suggested as a guide and we would recommend using official Pantone Colour swatches to make accurate choices of colour. Colours will vary depending on the configuration and accuracy of your monitor.